Consumers prefer GTA IV on 360, says Microsoft

By Patrick Garratt

Microsoft’s issued a press release today – following news that GTA IV’s sold 926,000 copies in the UK in the game’s first week on sale, 514,000 on 360 and 413,000 on PS3 – saying that it’s clear punters know what they want. And what they want, apparently, is Niko 360.

“Today it has become clear that consumers are finding Xbox 360 the best way to experience Liberty City and we expect this trend to continue, especially with exclusive Grand Theft Auto IV episodes coming to Xbox 360 in the autumn,” said Chris Lewis, vice president of Microsoft’s EMEA interactive entertainment business.

“Grand Theft Auto has a new home on Xbox 360, and consumers are discovering how our platform can enhance the experience like no other.”

New home! Quote of the day.

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