Sega: “E3 was like being in a hospital corridor”

By Patrick Garratt

Speaking to MCV recently, Sega of America president Simon Jeffery commended the efforts of this year’s E3, but compared the atmosphere of the event itself to being in a hospital corridor.

“E3 was a strange beast this year,” he said. “We had an extremely strong product showing, had some great meetings, and got our messaging over pretty strongly – all at an event that had all the atmosphere of a large hospital corridor.”

That certainly isn’t the most encouraging of images.

There’s more through the link.

By Michael O’Connor