Free apps and games on Zune HD require you to view an advert first

By Stephany Nunneley

Zune HD’s free apps require you to view interstitial advertisements before using.

According to Ars Technica, one of the games called Goo Splat has a Kia Soul avert that plays while you wait 17 seconds for the game to load.

The Chess application also includes a video ad for the vehicle, and makes you sit through 30 seconds of it while the app boots up.

For now – if ever- there is not an option to skip the promotional material.

Just so you know. Free app on Zune equals sitting through and advert first.

Via Joystiq.