Shenmue 3 trademark confirmed as hoax by Sega, publisher now investigating

By Dave Cook

Shenmue 3 was recently trademarked online, which eventually turned out to be a hoax. Sega has now confirmed that it was nonsense and is looking into where it came from in the first place.

We covered the Shenmue 3 trademark saga this week. Hit the link to see how it all unfolded.

In a statement to CVG, a Sega spokesperson wrote, “Sega has confirmed that the recent application for the trademark of Shenmue III is a fake and is looking into the origins of this application.”

Sorry Shenmue fans. Still, Yu Suzuki is giving a Shenmue-flavoured lecture at GDC 2014. Are you holding out for an announcement? Let us know below.

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